FIND. FRAME. FIX.

We run covert investigations inside sales organizations to uncover exactly how much revenue they’re missing, and deliver a precise, actionable plan to recover it.

UNSEEN PROBLEMS

Sales leaders often feel something’s off, but don’t know where to look. We surface the signs hiding in plain sight: dropped deals, lagging reps, and metrics that don’t add up. The signs are there. Most teams just miss them.

CLUES YOU MAY BE MISSING

INVESTIGATIVE METHODS

The clues don’t surface themselves. We uncover them through a targeted investigation. Every analysis, observation, and audit we perform is designed to expose where revenue is slipping through the cracks. We bring facts to light that most sales orgs overlook.

Data Forensics

We analyze your pipeline to find breakdowns, bottlenecks, and buried revenue.

Undercover Work

We step into your buyer’s shoes to expose friction, confusion, and missed chances.

Interrogations

We interview your team to surface internal disconnects and operational blind spots.

Sales Audits

We review your systems and assets to uncover what’s missing—and what’s not working.

THE BIG PICTURE

Individual issues are just noise until you see how they connect. We map every clue we uncover; linking symptoms, systems, and behaviors to reveal the true structure of what’s broken. This is where clarity starts.

  • "We thought our close rate was normal. MSSN showed us our discovery-to-presentation conversion was 18% below industry averages and costing us $340,000 a year."

    Industry: SAAS
    Finding: Misaligned qualification process
    Action: New lead scoring and meeting structure
    Result: +24% increase in second meeting conversion within 45 days

  • ''Marketing looked like it was doing great on paper, but the leads weren’t a fit. MSSN traced the root cause to ICP misalignment."

    Industry: Professional Services
    Finding: Low-quality inbound leads consuming rep time
    Action: ICP realignment and lead routing filters
    Result: Saved 120+ hours/month and increased pipeline value by 32%

  • "Our client onboarding was hurting retention. MSSN uncovered a 40% churn rate for customers onboarded by one team."

    Industry: SaaS
    Finding: No structured post-sale handoff or support playbook
    Action: Created a documented onboarding protocol
    Result: Cut churn in half and unlocked $900K in retained revenue

THE RESOLUTION

Once the truth is framed, the path forward becomes clear. We don’t just expose what’s broken; we deliver the plan to fix it. You’ll walk away with a prioritized, actionable report built to stop the bleeding and reclaim lost revenue.

THE REPORT

Your missing revenue report isn’t just a recap of what’s wrong. It’s a step-by-step plan to fix it. We rank every finding by impact and effort so you know where to start, what to fix, and what results to expect.

WHAT YOU GAIN

No assumptions. Just forensic evidence, actionable intelligence, and tailored solutions engineered for measurable growth.

WHO WE HELP

We are sales process experts with extensive experience across diverse sectors. Our focus is on the fundamental mechanics of revenue generation, ensuring our solutions adapt to any sales team, regardless of their market.

  • B2B services teams often rely on consultative selling, long sales cycles, and relationship-driven growth. But these environments are especially vulnerable to process gaps, inconsistent messaging, and reps operating without clear frameworks. We specialize in exposing the systems and strategies these teams think are working—but aren’t.

  • In B2C service environments, speed, clarity, and emotional trust drive conversions. But many teams confuse activity with effectiveness, overlooking weak messaging, low close rates, or flawed sales handoffs. Our investigations focus on buyer experience, rep consistency, and the moments where trust breaks down.

  • SaaS sales teams often work fast-paced, high-volume pipelines with pressure to demo, convert, and renew. But under the surface, it’s easy to overlook conversion bottlenecks, inconsistent qualification, and poor data hygiene. We expose the cracks that slow momentum and leak revenue.

THE MSSN TEAM

MSSN was founded by The Director, whose 12+ years in the field exposed the true causes of stalled sales performance. He has since assembled an elite team, leveraging wide-ranging expertise across diverse sales verticals and industries. Our genuine curiosity fuels our ability to uncover hidden threats and engineer precise, outcome-driven solutions.

ABOUT US

YOU’RE LEAVING MONEY ON THE TABLE

It’s time to find out how much.

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